Save Type Surname (from nickname) Usage Japanese Scripts 佐藤(Japanese Kanji) さとう(Japanese Hiragana) Pronounced Pron. /sä.to̞ː/ [key·simplify] Meaning & History From Japanese 佐 (sa) meaning "help, aid" and 藤 (tō) meaning "wisteria". The final character might indicate a connection to the Fujiwara clan. This is the most common surname in Japan. Related NamesDetails Rootssa + tōVariantsSato, SatouSame SpellingSatoUser SubmissionsSato, Satō Categories Chocolatier characters, Doctor Who companions, Virtua Tennis opponent characters